9 tips for increasing engagement on twitter
Are you tired of spending countless hours posting tweets on Twitter to no avail?
Here are 7 tips that you can easily implement to increase engagement on Twitter.
#1: Be authentic
Don’t try and sound like someone you aren’t. Post your tweets in a tone that is similar to how you would speak to your family or friends. People can easily tell if you are trying to sound smarter or more successful than you really are. Do yourself a favour and don’t do it...
#2: Tell a story
How did your company or brand come to be? Tweet links to a blog post on your website that explains the essence of your existence. Keep doing this over time.
#3: Know your target audience and use appropriate language
#4 Attach images to your tweets
#5 Humanise your brand
People like speaking with people, not robots. If you are a small company, place a picture of yourself as your profile picture. It will make it easier for people to engage with you as they can put a face to your content.
#6 Timing is everything
There are times in the day that are more popular than others. This will depend on your audience and target demographic. If you are targeting white collar professionals, the most popular time of social media use by these people will be during their lunch break at work (12pm). If you are targeting office workers in another country, find out what the equivalent time is in your time zone and post then.
#7 Distribute content more than once
Not everyone will see your tweet the first time you post it. Post it again in a months’ time. Recycling your tweets will also save you time and effort coming up with new content from scratch each time.
So there you go. If you follow the advice above, you should see an increase in engagement on Twitter. How else can you increase engagement on Twitter?